ESD
ESD / 01Introducing

Next generation digital signage built for .

02Why it's different

Built to make glasses-free 3D mainstream.

  • 0
    tracking sensors required
    No eye tracking

    Every viewer sees the same 3D scene, simultaneously. No headset, no per-user calibration, no cameras pointed at your face.

  • 32
    max format today, and growing
    Large format viable

    From a 16-inch frame to a 32-inch kiosk and beyond. Our optics scale where competing approaches plateau.

  • 10×
    lower cost than peers
    Built to scale

    Precision-free manufacturing means consumer-electronics economics, not boutique pricing.

  • content, day-one
    2D-to-3D in real time

    An on-device pipeline turns existing photos, video, and game frames into true light field output — no new content needed.

03Flagship product

The 27" Kiosk. Shipping first.

Designed for high-traffic environments where a passive display has seconds to land. Glasses-free 3D large enough to be seen across a room.

ESD 27" kiosk — glasses-free 3D display
First to marketB2BPrototype

Built for retail, showroom, brand.

Designed for high-traffic environments, such as flagship stores, museums, and trade shows, where a passive display has seconds to land. No glasses, no tracking hardware, no calibration per viewer.

Real-time 2D-to-3D conversion means existing creative runs from day one: product photography, brand films, generative content. No new content pipeline. No glasses. No tracking gear.

Format
27 inches
Customer
Enterprise (B2B)
Depth effect
Room-scale
Tracking
None required
04Roadmap

A sneak preview.

Once the kiosk ships, the same optical stack and content pipeline unlock a portfolio of form factors across both enterprise and consumer.

In development2 form factors

Working prototypes.

  • Snap-on for Laptops
    Clip-on light field overlay that turns any laptop screen into a 3D display.
    B2C
  • Holographic Photo & Video Frame
    A countertop frame that turns your photos and videos into spatial keepsakes.
    B2C
Exploration2 form factors

Concepts the optical stack unlocks next.

  • 16"–32" Art Installation
    A modular spatial canvas for galleries, lobbies, and brand experiences.
    B2B
  • Game Screen with Head Tracking
    A gaming-grade light field monitor with optional head tracking via AirPods sensors.
    B2C
05Technology

A patented light field stack manufacturable at scale.

HPO light field optics. Our horizontal-parallax-only design renders true 3D for every viewer in front of the panel; without head, eye, or device tracking, and without per-viewer calibration.

Precision-free manufacturing. Where comparable systems demand exotic alignment, ours tolerates mass-production tolerances by collapsing the cost gap by roughly an order of magnitude.

Real-time 2D-to-3D pipeline. Existing photos, videos, and game frames convert to light field output on-device. We don't need a new content ecosystem to ship.

Engineered in Tokyo

Spun out of the University of Tokyo and built to Japanese quality standards. Patent filed via UTokyo TLO.

Detail view of the ESD kiosk showing the light field effect
06Waitlist

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